The Financial Services Forum holds more than 50 events every year, bringing together some of the country’s most senior marketing professionals in the financial services sector. As an ‘invitation only’ organisation we can be sure that our Members represent the forefront of the industry, contributing to lively and thought-provoking debate and strategic thinking.
There are three levels of membership and events are open to specific members dependent on subject.
Full Members – senior industry executives who are either responsible for, or directly influence, their organisation’s marketing strategy; typically, they will be at director level of equivalent.
Associate Members – those who are responsible for the execution of their organisation’s marketing strategy; typically, they will report to a director.
Practitioner Members – directors and partners of agencies and consultancies within the advertising, direct marketing, digital, media planning and buying, design, branding, sponsorship, sales promotion, PR, research and evaluation fields.
Numerous opportunities exist to sponsor events and Member communications as well as advertising in our leading journal, Argent.
Corporate Partners are our biggest supporters helping The Forum to deliver exceptionally high quality content and insight to our Members through the calendar of events.
Corporate Partners have branding rights at all our events, creating an unparalleled opportunity for brand building.
The Corporate Partner scheme is an exclusive group, limited to just five members, and is open to major industry suppliers. For more information please contact Richard Nolan to arrange an initial meeting.
Special Interest Group Partners
Coming from a broad spectrum of operations, each with its own special interests, we recognise that the financial services sector is not homogenous. Those in the mortgage sector will have different priorities, parameters and prospects from those in asset management.
So, to help members address the specific challenges facing them in their particular sphere of operation, we have a number of Special Interest Groups (SIGs) – both discipline and sector specific. Each has its own steering group, drawn from the industry, which, in conjunction with its members, sets the SIG agenda.
Special Interest Groups usually meet four times each year providing Members with the opportunity to debate some of the key issues facing them at a granular level.
All SIG events are open to all Full Members, not only those who are members of the specific SIG. This encourages input from Members who operate in other sectors and enables them to keep abreast of specific agendas.
Companies wishing to focus their attention on an individual SIG may sponsor the group’s full calendar of events including the relevant European Executive Summit.
European Executive Summits
The Financial Services Forum holds a number of executive summits each year. These events provide an opportunity for around 50 senior industry executives to spend time with their industry contemporaries focusing on the longer-term issues and challenges facing their industry.
Lasting three days, they comprise a series of formal presentations, discussions, debates, workshops and exercises.
European Executive Summits provide the ability to get close to Members and understand the real issues facing the industry.
With unparalleled access to industry leaders, sponsors are encouraged to participate in the debate and to expose their own point of view during the three day event. They are free to attend all sessions in order to network and build relationships with key figures. Sponsors are also encouraged to invite their own top clients to these events.
We have the entire centre to ourselves during these events and sponsors have direct access to industry leaders.
Annual Members’ Conferences
The Annual Member’s Conference is held twice a year and all Members are invited. They are held at landmark venues with leading speakers and discuss broad strategic issues that affect the whole financial services industry.
Sponsors have an opportunity to showcase their business and network with a large number of senior industry executives at a single event, making it ideal for new product launches.
Sponsors are free to attend events they sponsor and to network with members during scheduled networking sessions before and after each event.
Annual Members’ Dinner
Our Annual Members’ Dinner, held at The Guildhall, is the only paid-for event in our calendar and is renowned for distinguished speakers who, in recent years, have included Sir Martin Sorrell, Sir Maurice Saatchi and Michael Grade, Executive Chairman, ITV Group. This sell-out event brings together over 480 industry leaders and is the social highlight of an otherwise intensely busy calendar of business events.
A number of sponsorship opportunities are available from champagne reception to title sponsor. The evening incorporates the annual Awards for Marketing Effectiveness, which offer additional sponsorship opportunities.
The Financial Services Forum Awards for Marketing Effectiveness
The Financial Services Forum Awards for Marketing Effectiveness are dedicated to recognising and rewarding proven success in the presentation and promotion of financial services and products. They were introduced in 2002 to:
- create a better understanding of the role and impact of marketing
- prove, beyond doubt, that marketing can be effective
- promote and reward marketing effectiveness on the basis that good marketing is good for the consumer
The awards remain the only ones committed to recognising and rewarding marketing effectiveness in financial services.
Sponsorship of individual or collective awards includes 10 places at the Annual Dinner and awards ceremony. Additional places may be booked for senior level colleagues or clients. Sponsorship costs are available on request.
The Financial Services Forum communicates regularly with its members via e-mail, traditional mailshots and through our publication, Argent. Further information on advertising opportunities is available on request.
All sponsorship and advertising enquiries should be directed to:
The Financial Services Forum
8a Utopia Village
7 Chalcot Road
London NW1 8LH
Tel : 020 3657 9893