Annual Members' Conference - Marketing Performance under Pressure
Event type: Conference
Sponsored by: Mintel & Axciom
Location: The Courthouse, 19-21 Great Marlborough Street, London W1F 7HL
Date: 04 Mar 2008
Time: 09.00 -17.00
Since we launched The Financial Services Forum in 2000, financial services have enjoyed a sustained period of growth. Research amongst our members concludes that this growth is slowing, indeed British companies made the deepest cuts to advertising budgets for almost two years in the last three months of 2007, with financial services one of the categories with the most severe cuts.
Our Annual Members’ Conference will focus on how financial services companies can create even more effective, efficient and accountable marketing. Our event is not is not about strategies for cutting back, retrenching or reverting to ‘what ‘s always worked’, but being smarter, more imaginative and agile.
Our event is not about strategies for cutting back, retrenching or reverting to 'what's always worked', but being smarter, more imaginative and agile.
Download the full conference PDF at http://www.thefsforum.co.uk/upload/ConfMarch2008.pdf
Further information is for Members only. Please either log in or register for more information.
Reserve a place at this event