Compelling Messages to Acquire and Retain HNW Clients
Event type: Forum
SIGs: Private Banking Wealth Management
Location: Standard Chartered Private Bank, 1 Basinghall Avenue, London, EC2V 5DD
Date: 21 Feb 2012
Time: 09.00 - 11.30
For those working in marketing to support private bankers and wealth advisers, how do you create compelling, high trust messages that stand out and remain memorable with High Net Worth clients? How can Marketing influence new client acquisition? As well as support client relationship development and retention. And for those advising clients directly, what key psychological lessons can successfully influence client decisions and help you manage client relationships over the long term?
09.00 - 09.30 Registration and Breakfast
09.30 – 10.15 Cath Tillotson, Managing Partner, Scorpio Partnership
10.15 – 11.00 Sean Weafer, Sean Weafer Consulting
11.00 - Event Close and Further Refreshments
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