Craig Walmsley

Senior Director of Design Strategy

Publicis.Sapient

Registered Member

Member since: 04 Apr 2018

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Craig Walmsley is Senior Director of Design Strategy at Sapient.

He was first and founding member of AKQA’s Strategy Department in 1998, and Director of Strategy in London, San Francisco and New York until 2008, shaping the discipline of digital strategy from its inception.

He was Managing Director at Havas Helia for two years, and then Managing Director at the Digital Consultancy Progenit for 5 years, helping organisations shape and deliver their digital strategy.

Prior to joining Sapient he was founder of the start-up rtobjects – delivering interactive cinematic visuals to everyone everywhere.

As Sapient’s Senior Director of Design Strategy, Craig marries design thinking with commercial nous to create propositions, products and services that are sustainable, scalable and delightful.