Paul Winters

Managing Director and Executive Vice President

CACI

Registered Member

Member since: 15 Dec 2017

Communities:

Paul has over 30 years’ experience of data driven marketing, including 24 years running CACI’s Marketing Solutions business. Prior to joining CACI, he was Managing Director of Pinpoint Analysis Ltd. His expertise covers most B2C marketing applications from location-based marketing to multi-channel customer engagement strategies, with everything in between. He has worked with many of the UK’s leading brands, including in financial services, providing a range of marketing services. He has also played a leading role in industry bodies, including the Direct Marketing Association. He has been particularly active over the last 12 months ensuring CACI and the direct marketing industry in general are well placed for the successful implementation of GDPR.